Marketing = Men and Advertising
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Archive for May, 2007

Advertising = Axe, the most famous brand bought by young boy

May 3, 2007

These are 2 advertising for the brand “Axe”.
According to me, this brand is the most famous to put the men at the row of “god”. It is maybe exaggerated, but in all advertising of this brand, the Axe’s products are synonym of power and attraction.
Irrestibility…Once again…It is [...]

Advertising – Lacoste

May 3, 2007

 This advertising is for a perfume, from the famous brand Lacoste.
In this advertising, men is clearly showed as an object, symbol of virility and strength. In spite of the target is wanted to be for male, women could also be touched by this publicity.
The keywords of this publicity are simplicity and [...]

Advertising “Egoiste” – Chanel

May 3, 2007

Survey monkey = You and clothes

May 3, 2007

           
 I just wanted to show some differences, which are existing between men and women, and the importance they are according to shopping. So, here a little study on this topic.

First of all, I decided to choose this topic, because in my opinion, to go for shopping for clothes concerns all people. Nowadays, I think that [...]

Masculinity and advertising

May 3, 2007

 
According to several specialists, advertising which are addressed has a male public exploit mainly the axis of virility. The pictures of sport, competition, destruction, which represent virility in action would not have their similar to praise a product with the men.
However, in the publicities intended for a mixed public, men-object and the idiot would take [...]