These are 2 advertising for the brand “Axe”.
According to me, this brand is the most famous to put the men at the row of “god”. It is maybe exaggerated, but in all advertising of this brand, the Axe’s products are synonym of power and attraction.
Irrestibility…Once again…It is [...]
Archive for May, 2007
Advertising = Axe, the most famous brand bought by young boy
May 3, 2007Advertising – Lacoste
May 3, 2007
This advertising is for a perfume, from the famous brand Lacoste.
In this advertising, men is clearly showed as an object, symbol of virility and strength. In spite of the target is wanted to be for male, women could also be touched by this publicity.
The keywords of this publicity are simplicity and [...]
Advertising “Egoiste” – Chanel
May 3, 2007Survey monkey = You and clothes
May 3, 2007
I just wanted to show some differences, which are existing between men and women, and the importance they are according to shopping. So, here a little study on this topic.
First of all, I decided to choose this topic, because in my opinion, to go for shopping for clothes concerns all people. Nowadays, I think that [...]
Masculinity and advertising
May 3, 2007
According to several specialists, advertising which are addressed has a male public exploit mainly the axis of virility. The pictures of sport, competition, destruction, which represent virility in action would not have their similar to praise a product with the men.
However, in the publicities intended for a mixed public, men-object and the idiot would take [...]